5 More Things You Can Do to Increase Your Local Search Rankings

December 19, 2022

I talked in my last blog post about the top five things your home services business can do to increase your local search rankings. There are additional things you can do as well. Here are another five things you can and should do to increase your local SEO:

Optimize your website for mobile: With more and more people using mobile devices to search for local businesses, it’s important to make sure your website is mobile-friendly. This means making sure it loads quickly and is easy to use on a small screen.
Get listed in local citation sources: Local citation sources are websites that list businesses in a specific location. By getting listed in these sources, you can help improve your local search ranking. Some examples of local citation sources include local chamber of commerce websites and online directories.
Use social media to promote your business: Using social media can help you connect with your customers and promote your business to a wider audience. Make sure to include your business name, address, and phone number on your social media profiles, as well as links to your website.
Use local landing pages: Create landing pages for each location you serve and optimize them for local keywords. This will help search engines understand that your business serves specific locations and can improve your local search ranking.
Collaborate with other local businesses: Collaborating with other local businesses can help you build relationships and gain exposure to a wider audience. Consider partnering with complementary businesses or participating in local events or promotions. This can also help improve your local search ranking, as search engines often give more weight to businesses that are actively engaged in their local community.

In conclusion, there are many strategies that a home services company can use to improve its local search ranking and increase its visibility to potential customers. These strategies include claiming and optimizing your Google My Business listing, using local keywords in your website content, getting listed in local online directories, encouraging customer reviews, using structured data markup, optimizing your website for mobile, getting listed in local citation sources, using social media to promote your business, creating local landing pages, and collaborating with other local businesses. By implementing these strategies, you can help your home services company stand out in local search results and attract more customers.

Jonathan Mast

Jonathan Mast is a seasoned digital marketing expert and entrepreneur with over 25 years of experience in the industry. Throughout his career, he has helped hundreds of businesses generate thousands of qualified leads and increase their online presence through effective digital marketing strategies. In addition to his expertise in digital marketing, Jonathan has spoken internationally on sales and marketing. Jonathan specializes in helping home service companies be found, make connections, and create new opportunities online. With over 30 years of experience as an entrepreneur, Jonathan has a wealth of knowledge and experience to share with his clients. Throughout his career, Jonathan has consistently demonstrated a dedication to staying up-to-date on the latest trends and techniques in digital marketing, allowing him to provide his clients with the most effective and timely strategies to help them grow their businesses. His dedication to helping businesses succeed has made him a sought-after resource in the industry, and his expertise has helped countless companies grow and thrive.

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